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Press Releases

05/07/2010
Tnuva Debuts Delicious Low-Fat Vanilla Pudding Dessert Cups

Children of all ages can now indulge their appetites for rich and delicious vanilla pudding without having to worry about calories or fat content! TnuvaUSA is proud to announce the debut of Tnuva Vanilla Pudding Cups, at metro area supermarkets and grocery stores.

  Featuring attractive purple and white packaging, Tnuva Vanilla Pudding Cups, which are sold in four 5 oz containers, are the perfect solution for scrumptious afternoon or evening snacks.

 Children and parents alike who wish to eliminate junk foods from the family diet will be happy to know that Tnuva Vanilla Pudding Cups contain zero preservatives, 0 grams trans-fat and highlight only 120 calories per serving!

 Tnuva Vanilla Pudding Cups are made under the strictest kashrus standards and highlight the OU (Dairy), Chatam Sofer and Tnuva Vaad Mehadrin kosher symbols.

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30/05/2010
Tnuva's "Buy & Fly" Campaign Brings Israel Closer To Home
TnuvaUSA and El Al-Israel Airlines are proud to announce the launching of a unique promotional campaign that will allow consumers to receive valuable $10 coupons that can be used towards the purchase of a round-trip ticket to the Land of Milk & Honey.  The $10 coupons are attached to all Tnuva brand products, which are available at local supermarkets and grocery stores across North America. Up to 10 coupons (= to $100 value), may be redeemed by consumers between March 31 and June 19, 2010.   The promotion is part of Tnuva's efforts to highlight the unique connection between Tnuva products, which are created and manufactured in the Land of Milk & Honey, and consumers, many of whom have yet to see, feel and experience the beauty of Israel.    "It was only natural for Israel's leading food manufacturer to link-up with the Jewish State's leading airline in order to create a fascinating incentive for consumers to visit the ancestral home of the Jewish people, "said Yoram Behiri, President of TnuvaUSA."Tourism and consumerism go hand-in-hand, so we look forward to seeing tens of thousands of North American consumers boarding El Al flights in the near future."   Yoav Weiss, Director of Marketing, El Al-North America added, "We are thrilled to partner with Tnuva, as both Tnuva and El Al are recognized as industry trendsetters, with a long tradition of catering to consumer values and offering unprecedented service. We are looking forward to greeting the many North American tourists who'll be realizing their dream of visiting the Holy Land, courtesy of El Al and Tnuva."

 The coupons can be redeemed by mailing them to El Al in New York. El Al in turn, will send an electronic ticket voucher to participants.

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30/05/2010
Best-Selling Author Phyllis Glazer Is Highlighted In New Tnuva Recipe Guide

  TnuvaUSA is proud to announce that best-selling American cookbook author and culinary expert, Phyllis Glazer, has contributed 5 exclusive health-oriented recipes to Tnuva's popular Shavuot and summer recipe guide, which will be inserted into a select group of Jewish weeklies across the USA ahead of the Shavuot festival.

  The 4-color guide will also showcase an additional 5 delectable holiday and summer recipes prepared by Tnuva's expert dieticians and chefs.

   "The essence of our 'best-selling' culinary guide in Israel and North America is that it showcases many of the premium products produced at Tnuva's state-of-the-art dairy factory in the heart of the Galilee, the Jewish State's dairy heartland. These dairy and cheese products can be used by consumers as base ingredients to prepare a variety of attractive dishes for family and friends including: soups, salads, appetizers, main dishes and desserts," said Yoram Behiri, President of TnuvaUSA.

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31/01/2010
Tnuva Launches Its' First Ever TV Campaign In The USA
In a unique effort to familiarize consumers with their range of products, Tnuva is launching a series of TV commercials in the New Jersey region on local cable channels including Fox News and The Food Network that will coincide with the holidays season in mid-December.  The commercials will also accentuate the Tnuva brand name and highlight the company's image as the purveyor of premium quality and healthy dairy products made from the freshest ingredients in the Land of Milk and Honey.  This campaign represents the first time an Israeli food company has ever reached out to mainstream American consumers by using targeted TV commercials.
  "This campaign has been designed to underscore our commitment to provide the very best products to American families" said Yoram Behiri, President of Tnuva USA. "From the moment we entered the American marketplace nearly five years ago, we have received nothing but positive feedback from consumers about our growing number of products. The TV commercials are the culmination of our ongoing success and continued expansion across the USA."
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19/01/2010
Tnuva Cheeses Now Available At Kroger's Supermarkets
(Fairfield, New Jersey)-Tnuva USA, is proud to announce that 7 Kroger's Supermarkets in the metro Atlanta, Georgia area have begun to feature a large variety of Tnuva cheese products within Kroger's "Kosher Food" section.    The products, which are being distributed by the Georgia-based Atlanta Foods International, include: Emek Cheese Collection, Tnuva Gourmet Cheese Collection, Feta Collection, Tnuva Creamy Soft Cheeses, and Tnuva Cheese Spreads.    The Atlanta, Georgia region is home to one of America's fastest growing Jewish communities, which has translated into a healthy demand for a growing number of quality kosher products. "We are delighted to be working with one of America's renowned supermarket chains, to provide a variety of premium cheeses to one of the country's up and coming kosher consumer marketplaces," said Yoram Behiri, President of Tnuva USA. "As the largest kosher food manufacturer in the world, our goal is to make sure that Tnuva’s top quality products will be available to kosher food consumers any place in the US."    In order to highlight the growing popularity of these products amongst consumers, the company's website - www.Tnuva.com - features an array of exclusive cheese recipes, which were created by best-selling food author Phyllis Glazer that can be downloaded throughout the year.
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05/01/2010
Special Selection of Tnuva Cheeses Now Available At Albertson's Supermarkets
(Fairfield, New Jersey)-Tnuva USA, is proud to announce that 42 Albertson's Supermarkets  located in California, have begun carrying a selection of the company's strictly Kosher gourmet cheeses, , including: Tnuva Kashkaval Cheese, Tnuva Goat Cheese, Tnuva Cow's Milk Feta Cheese, Tnuva Sheep's Milk Feta Cheese and Tnuva Goat's Milk Feta Cheese.   The aforementioned cheeses are featured within Albertson's popular "International Deli Case", where mainstream consumers are treated to a festival of fine products from all over the globe.   Both Tnuva Kaskhkaval Cheese and Tnuva Goat Cheese feature high-quality ingredients that accentuate the product's distinctive European savoir-faire, which have made them a favorite amongst cheese gourmands. Tnuva's Feta Collection, is comprised of a group of unique Mediterranean-accented cheeses made from fresh Cow's, Sheep's and Goat's milk and are characterized by a salty, full-bodied taste.    In order to highlight the growing popularity of these products amongst consumers, the company's website-www.Tnuva.com- features an array of exclusive cheese recipes, which were created by best-selling food author Phyllis Glazer that can be downloaded throughout the year.  
  Albertson Supermarkets are part of the Minnesota-based SUPERVALU grocery chain and food network, a Fortune 500 company, with close to 2500 stores nationwide.
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28/07/2009
Tnuva's "Magnificent 7 Selection" of Block Deli Cheeses

Tnuva USA is proud to announce that they have made their complete line of 6 premium deli block cheeses including - Cheddar, Edam and Edam Lite, Swiss, Muenster, and Kashkaval, available to consumers in the deli department at a select number of Shoprite supermarkets, as well as in the dairy section at kosher grocery stores throughout the tri-state New York region (New York, New Jersey & Connecticut).

  Tnuva's deli block cheeses are perfect for the growing number of families who wish to purchase quality bulk cheeses that fulfill a myriad of culinary and dietary needs for hungry children and adults. From delicious toasts and pizzas, to creamy casseroles and tuna melts, and of course, the fulfilling cheese sandwich, Tnuva deli block cheeses are also a great source of bone-building calcium.

   Tnuva's deli block cheeses feature the respected Orthodox Union (OU) and Vaad Mehadrin kashrus symbols.

    For more information about Tnuva products visit their website at: www.tnuva/com

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27/07/2009
Tnuva Introduces New "Chocolate Mousse" Delight
 Tnuva USA cordially invites mousse lovers of all ages to indulge themselves with their enticing new Chocolate Mousse dessert and snack treat.  The new 100% all mousse product is the newest edition to Tnuva's snack and dessert line replacing the company's Mousse Puddings.

  Consumers will especially enjoy the smooth texture and intense chocolate flavor bursts, which are the essence of quality mousse making in Israel's dairy heartland.

Tnuva Chocolate Mousse, which features both the OU and Vaad Mehadrin kashrus symbols, is now available at a variety of supermarkets and grocery stores throughout the metropolitan region.

   For more information about Tnuva products visit their website at:

www.Tnuva.com

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